Analyze the four upgrading trends of outdoor energy storage power products

Outdoor energy storage power because of its larger power reserves and a variety of output characteristics, in overseas markets have a large number of users, in recent years at homeOutdoor energy storage power supplyThe market also continues to grow, according to industry body figures2022 China's outdoor power supply market reached a size in 2005 87.89 A hundred million yuan, more 2021 Annual high increase 470.68%.

The price of outdoor energy storage power supply is relatively high, and consumers pay more attention to the reputation of well-known brands and products when purchasing. In addition to brand trust, consumers also attach great importance to the performance of key indicators of outdoor energy storage power supply products. According to a recent release2023 In the White Paper of China's outdoor Power supply, consumers show the following four upgrading trends in the purchase of outdoor energy storage power supply.

1The demand for durable and sustainable power supply is soaring

Most users use outdoor energy storage power as portable energy storage off-grid power supply. According to the White Paper, nearly 90% of users say that lasting power supply and sustainable power supply are more important for outdoor activities, and over 60% of users pay attention to battery capacity in the product parameters of outdoor power supply.

At present, whether it is mobile phones, computers, drones, audio, projectors and other digital products, as well as induction cookers, rice cookers, coffee makers and other daily appliances, outdoor power demand is increasingly strong. According to the CBNData Related data, over 60% of users tend to two days and one night deep outdoor activities, electricity time 12-48 This puts forward a higher requirement for the outdoor power supply. In addition, in the off-grid power supply scenario, besides improving the power reserve of the outdoor power supply, photovoltaic power generation can also be used to supplement the outdoor power supply so as to provide a longer endurance power experience.

2, output and input "only fast not broken"

Improving the charging efficiency of electronic devices is an urgent demand of consumers at present. The White Paper points out that only by innovating and upgrading outdoor energy storage power products at the output end can they meet the corresponding needs of users by realizing the fast charging function of electrical equipment.

In addition to the output end, consumers are also very concerned about the self-replenishing efficiency of the input end of outdoor energy storage power. According to the White Paper,82% More than half of consumers expect outdoor power sources to replenish themselves quickly,44% Consumer expectation of 2-3 Hours to complete the charge.

3An "core" advanced

According to the White Paper,98% Percent of consumers think batteries / Power supply safety is more important, outdoor energy storage power spontaneous combustion explosion, leakage, overheating and rain and snow weather caused by water, etc., are the safety risks that consumers worry about.

4, portable, multi-functional

"Light pack" is the appeal of most outdoor lovers. According to the White Paper, more than 80% of consumers believe that portable outdoor power can make outdoor experience easier, and extremely simple storage and lightweight design will become the trend.

Functionally, plug and play, intelligent connection products are more favored by consumers. Consumers mostly expect outdoor power supplies to be available USB,TYPE-C, wireless charging bit and other kinds of interface charging functions,81% Consumers also want to be able to easily build and connect photovoltaic panels for outdoor power.

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